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Lauren Simmonds - The Fearless Fashionista

Meet Lauren

Welcome! My name is Lauren and I’m the Chief Fashion Officer (CFO) of style blog, The Fearless Fashionista®.


How it Started: My Story

I started this blog several years ago as a vehicle for self-expression and to document my style and outfits. I’ve always been drawn to fashion. As young girl, I’d create dresses using belted towels and blankets, and wear my mother’s high heels to create “high fashion” looks.

The fashion bug bit me early, and my love for style has continued to grow over the years. Today, I’m a mother of two, I work full time in the financial services industry, and in my spare time, I blog, conduct style workshops, and provide personalized style consultations.

I believe in making a statement through clothing. In many cases, I let my I let my outfits do the talking for me. Don’t think for one minute that people aren’t paying attention and taking notes, because they are. The way you present yourself to the world can open doors for you and create opportunities.

In fact, I began speaking publicly, because a human resources professional at a previous employer liked the way I presented myself, and asked me to speak to a group of interns about the importance of presenting a polished image in the office. I was terrified because I had no previous public speaking experience, and I wasn’t sure I could pull it off.

I’m pleased to say that it was a huge success, and since then, I've spoken at numerous events, covering a variety of fashion-related topics. I was afforded opportunities to speak publicly because of the way I present myself. Think about that—it’s pretty powerful!

Don’t underestimate the importance of the way you present yourself. That doesn’t mean you have to be the most stylish or fashion forward. It means you should think about cultivating a signature style that embodies who you are and sends the message you want to send.

I recently published my first book, Find Your Fabulous: The Fearless Fashionista® Approach to Developing and Owning Your Style. My goal is to help women develop a look that is authentic and practical. Find Your Fabulous uses a four-step process that I developed called The D.I.V.A. Essentials™ to help women understand the fundamentals of getting dressed. Find Your Fabulous is not just a book; it’s a style solution.

Take a look at my blog, purchase my book, and download the free content available in the “Downloads” tab to learn what The Fearless Fashionista® is all about.

Thank you for stopping by.

Be Fearless. Stay Fashionable. Have Fun!



 The Fearless Fashionista Mission

The goal of The Fearless Fashionista® is to inspire and empower women through fashion. Style and fashion are related to the exterior, but the outside should match what you’re offering on the inside. People make snap judgements about who you are within seconds based on the way you look. Give them something worthwhile to look at.